Dans Ma Tête
Dans Ma Tête is a comprehensive visual branding campaign created for emerging singer la fille du miroir. The project encompasses the production of three short-form videos optimized for social media platforms, alongside professional single artwork and promotional Instagram post design. The campaign was strategically designed to establish a cohesive visual identity and maximize audience reach across multiple digital platforms. Each reel features the catchiest hook of the single, strategically chosen to create maximum memorability and engagement among viewers.
Client
la fille du miroir
Year
Set for release in march 2026
My Role : Director, Cinematographer & Content Creator
I conceptualized and executed the entire visual campaign, overseeing creative direction, filming, and production design across all three reels. Additionally, I created the single artwork and Instagram announcement post, ensuring visual consistency and professional polish throughout the campaign.
Platform : Instagram Reels, TikTok, YouTube Shorts
The three videos were strategically scheduled for weekly releases, with one week before and two weeks following the single release to maximize visibility and engagement during the promotional window.
